5 Ways to Encourage Creative Thinking

The ability to promote a culture of cooperation and creativity is crucial for a successful business. Many business owners often do not know how to encourage their employees. One reason is typically due to a perceived effect on productivity that can lead to goofing off. However, this result is unlikely to occur if a business knows how to encourage creative thinking in their organization.

Allow for Failure

Failure is an option is not usually a directive for most companies. However, not every idea and answer to a problem will be successful. Allowing employees to try a new idea and fail will usually allow more solutions to be developed. Many times breaking down the reason for a failure lead to ideas which have not been explored.

Personal Interests

Every employee of an organization will have personal interests. Allowing them to explore any personal interests can lead to new ideas and improved creativity. The goal is to allow them to be free from work distractions, to relax, and free their mind to allow new solutions to be discovered. When employees are focusing too much energy on a single problem, they often find creative answers are elusive.

Controlled Chaos

Many organizations have a combination of extroverts and introverts. One way to encourage workers to be creative is to promote teamwork. This can be done by putting together energetic workers with those who are quiet and reserved. Give them a task to complete and present to management.

Focus on Execution

Existing products on the market do not always need to have new features to keep it looking new. Most companies with a limited number of products need to focus on execution. This is finding ways to have a product seem appealing without making major changes.

Risk and Reward

Employees often feel apprehensive to take risks due to the risk of failure. One way to make employees feel they can take a risk is to offer a reward. This can come in the form of a personal day, longer lunch, or company recognition. The one thing to keep in mind is to know what will motivate employees.

Companies need to learn how to push boundaries to see what employees can accomplish. If a company is stagnant, then failure is an option.

How to foster creativity in your company

Five ways to foster creativity in your business.

Building your business to foster creativity is a sure fire way to help your company stay strong. When the people who work for you are given the freedom to be creative not only will they be happier but your company will grow as a result. Let’s face it no one wants to work for a company that doesn’t care about employees input or gives them freedom to contribute their ideas. Companies that have a closed door policy to individual worker creativity and input tend to have high employee turnover rates.

Today we will be discussing five unique ways to build a better business based on creativity. Whether you are an existing business or a company about to open its doors, you will benefit from implementing some of these tips in your work force. So let’s take a look at how to breathe some creative wind in the sails of your company.

  1. Make decision a team sport – A great way to get workers excited about what’s going on in the work place is to break them into two or more teams. Allow each team to brain storm in order to come up with a creative solution for the problem at hand. Once the teams have presented their solutions, carefully select which team has the best answer and reward them. An appropriate reward could be to add 15 minutes onto one of their lunch breaks.
  2. Give employees their own personal space – No one likes a drab work environment. By letting your employees bring in personal items that make them feel good will help them be more creative. Instead of a blank cubicle with only company related items, why not let your employees live a little?
  3. Give them more freedom – Creativity is often hampered by too much management. Instead of micro-managing every job and project in the company, give employees the freedom to come up with their own solutions to the problem even if it means a failure or two. Failure helps build character and allowing your employees to make mistakes and learn from them will make your company stronger in the future.
  4. Treat them all as equal – From the newest employee to your most seasoned give each and every worker an equal say in decision making. By allowing every worker to have a say, many great ideas will be fostered. You never know which employee might come up with the next great idea, so why put a cap on who can contribute?
  5. Host creativity workshops – Bring an expert in once or twice a year and hold creativity workshops to help boost innovation. This is a great way for you and your employees to learn new ways and open up their creative mind. Creativity workshops are cost effective way to boost productivity which is always great for your bottom line.

Promoting Creative Thinking in the Workplace

Any firm can learn to promote creative thinking to help innovate and come up with new ideas. There is a need to actively encourage employees to propose new ideas and solutions. However, this means finding ways to help employees come up with creative ideas.

Stress Creativity
Employees of any organization need to know new ideas are important and will be heard. This is a good way to help keep a firm competitive. One way to do this is to solicit ideas and then offering the worker with the best idea a reward.

One way to encourage new ideas from employees is to make time to brainstorm. A group meeting once each week is a good option for a brainstorming session. This allows workers to hear ideas from various other employees and stimulate creative thinking.

Solicit Ideas
There are many ways for an organization to solicit ideas from employees. The best option is to set up a suggestion box where ideas can be provided on an index card. Another option that is more efficient is a form set up in an email system that any employee can submit to management.

New Techniques
Employees of an organization may be able to suggest new ideas, but not problem-solving skills needed to see the idea to completion. One way to address this problem is to offer newer techniques which will help to improve lateral thinking.

Cross Training
Allowing employees to experience different jobs in an organization will give them another perspective. This often leads to improved thinking and ways to increase productivity and performance.

Challenge Staff
Present a challenge to the employees of a business to come up with new approaches to an issue. This can be done once a month to see if alternative ideas can be used to reach an objective or goal.

Supportive Atmosphere
Ideas from employees need to be positively acknowledged. Many ideas may not be viable. However, some may be beneficial at a later time.

Allow Risks
Organizations need to allow employees to take risks and to learn from mistakes. Employees should not be penalized if a risk or idea does not pan out.

The top business creativity myths

Five myths about creativity in business.

To some people creativity seems like a distant goal that takes divine intervention to achieve. They believe that without meditation, deep thought and hours of concentration that creativity just can’t be reached. In reality this just isn’t the case. Many people have creative moment’s everyday just by using some simple techniques that anyone can do. Today we will take a look at five of the most common myths when it comes to creativity in business.

  1. Creativity is born – This is one of the biggest myths out there. Many people believe that to be creative you have to have some special trait that you are born with. The truth is anyone can be creative and being confident in one’s self is often the best way to tap into it.
  2. You have to be an expert – Many companies believe that only bright ideas can come from an expert in the field they are looking for answers in. This is simply wrong because some of the best ideas in companies come from all different kinds of workers. This is a very unwise way of thinking and could really end up hurting your business.
  3. Incentive breeds creativity – Some people will argue that creativity is increased by incentives offered by companies. But the fact is incentive programs only work for a while and good ideas should be freely exchanged without putting a monetary value on them.
  4. Creativity is a lone venture – Many people believe that good ideas come from individual people which can be true. But groups often produce more creative ideas as a unit than most people can on their own. So wise business leaders should take note that group efforts often turn out more innovative ideas.
  5. Every idea has to be original – Some business leader’s think every idea has to be fresh and original. There is nothing wrong with new ideas but often times a combination of old ideas renewed and reworked are just as good as a new one. This is a great way to look back on successful ideas and look at how you can put a fresh spin on them so they will continue to work for you.

Be Creative When Managing Client Relationships

handshakeUnderstanding how important it is to be creative when managing client relationships is a key factor in helping you develop a strong business. The relationship that you have with each client is essentially the only thing that stops them from going elsewhere in order to get the same goods or services that you provide. It is especially difficult these days because many customers are financially strapped and therefore, you either have to offer your goods and services at such a low rate that it is almost impossible for you to make a living or you have to find other, more creative ways to maintain your customer relationships so that they will continue to do business with you and you alone.

Maintaining these types of relationships requires you to be more creative than was necessary in the past. This is especially true if you want your current clients to continue to recommend you to new individuals. There are many things that you can do to foster more creative ways to manage your relationship with your clients. It will largely depend on the type of business that you are operating but it must always center on the clients and provide some type of unique benefit to them when they choose to do business with you. For instance, you can choose to set up a lottery of some type where your clients have the potential to win goods or services free of charge. You may even choose to include cash prizes.

If you run a small local company, chances are most of your clients will also be local. You may choose to throw an appreciation dinner for your clients and invite all of them to come to the dinner and bring a friend. This recognizes your clients and shows them that you appreciate their business while simultaneously giving you the potential to impress hundreds of new clients. Outstanding customer service is a must but it is also important to go the extra mile and do some special things that are just for your clients. This will keep them coming back time and again even if you charge more for your goods or services that one of your competitors.

Increase Your Business Prospects with Creative Thinking

Have you ever wondered how you can increase your business prospects with creative thinking? More than likely, this is something you have thought about repeatedly. Competition in business is fierce and even the most successful businesses are constantly looking for new ways to keep the clients that they already have and get new clients to come through their doors. Depending on the particular business that you own, you may be competing against so many other businesses that the market is virtually saturated. This means that your business has to stand out even more in order to have any chance of succeeding whatsoever. Fortunately, it only requires that you be creative enough to bring new customers through the door on a consistent basis.

The importance of creativity should never be underestimated. In fact, it is something that you have to consider on a daily basis if you want your business to truly be successful and grow the way that you know it is capable of growing. There are specific things that you can do that are creative and that have the potential to get you a lot of new customers that will keep coming back to you every time they need a particular good or service. The first thing that you have to consider is finding a creative way to get the word out about your business. What makes it special when it is up against all of the other competition? Is the quality of what you are selling superior to everyone else’s? Can you offer your goods or services at a deeply discounted rate and still make money? Find out what you do better than everyone else and then capitalize on it.

The key to capitalizing on the benefits of your business are to do so creatively. This may come in the form of a website design and an article writing campaign that gets the attention of new customers or it may be because you develop a presence in the community that makes people aware of your business and why they should do business with you. Many times, you can get creative about your advertising campaigns while simultaneously doing something to benefit someone else. For instance, you can support a local sports team or make contributions to a local school. Even if you operate a business online, you can get creative with social media and design campaigns that are fostered to help the homeless, find homes for abandoned pets or create funds for much needed community projects.

All of these things are creative ways to get your name out there and help people associate your company with something positive within the community. People are more willing to do business with you if they know that you are supporting the area in which they work and live. In addition, the fact that you are constantly creating a presence within the community and online will ensure that your business will continue to bring new customers through the door, thereby furthering your success. All that is required is for you to brainstorm about your business and get some creative ideas about the specific ways that you want to promote it.

Using Creativity to Diversify Your Client Base

Using creativity to diversify your client base is essential for the success of your business.There is simply no other way to ensure that you are reaching every potential client and thereby guaranteeing as much business as possible. Fortunately, you can reach a wide variety of clients by simply using a little creativity when it comes to your marketing practices. It will include marketing your business in several different locations and appealing to both an older audience and a younger one in order to ensure that you are reaching everyone.

If you have been in business for a long time, you may be familiar with more traditional marketing practices such as handing out business cards or sending out letters. You may even put posters up around the community. All of these things are effective, but if that is all you are doing you are failing to diversify your customer base and you are not reaching the maximum number of customers that you could be. It is also important that you include social media into your marketing campaign so you can reach younger people who spend more time on social media than anyone else.

This can be accomplished by simply creating an account on social media like Facebook or Twitter. Instagram is another good social media avenue that you can use to reach customers.It costs you nothing to create an account on any of the social media platforms and it allows you to constantly create news about your business. For instance, you can post photographs and constantly post updates about your business on Facebook. You can also create photographs of your latest products that you have available for sale and post them on Instagram. You can use Twitter to post several different things about your business each day in order to keep potential customers interested. Creating marketing campaigns through social media platforms that are designed to reach different demographics within the population are an excellent way to diversify your customer base. For example, you can choose to reach environmentalists by working to sponsor a community cleanup day. Reach pet lovers by sponsoring a pet adoption drive. You can tailor all of your online marketing campaigns to fit customers in this fashion, thereby creating an opportunity to reach people you may not have reached before.

When you combine different types of marketing strategies and include social media as well as community involvement with traditional forms of advertising such as business cards and posters, you can reach the maximum number of people and effectively diversify your customer base of the same time. It is the best way to maximize your sales and make as much money as possible.

Increasing Creativity Through Team Building

teamworkIncreasing creativity through team building is one of the best ways to make your employees work more efficiently. It also effectively boosts morale and helps everyone feel that they are part of a single unified team as opposed to having employees that feel as though they must compete against each other in order to get a promotion or even keep the position that they currently hold. Team building is essential if you truly want your business to be as productive and efficient as possible. It also reduces the amount of time that people spend calling in sick and otherwise taking days off because people enjoy coming to work and are willing to put in the extra hours that are necessary to complete that next big project.

Think of your business as if it were a sports team. The teams that win the most are not always the teams that have the players with the most skill. While skill and knowledge are important, perhaps the single most important thing for a person to possess is an overwhelming desire to succeed and to do so selflessly. The best sports teams do this consistently even when they are up against teams that are superior in skill because they have a desire to win. They also have a desire to work as one as opposed to fighting with each other for personal glory. The same thing works in business. The difference is that when you are able to get all of your employees to work together as a single team, the results in both your productivity and the amount of money that you can make are nothing short of amazing.

How does team building really affect creativity? It gives each employee within the company the knowledge that everyone has their own ideas and that it is okay to express those ideas. Each person has a different background and has their own set of expertise. Utilizing the ideas of every team member can produce amazing results when it comes to developing goods or to marketing those goods. This fosters an environment that allows employees to freely express their ideas without fear of repercussions and is the best way to allow them all to express their natural creativity and develop it to new heights.

The ability to be creative is something that everyone possesses to some degree. While some people are naturally more creative than others, everyone has ideas and it is important to create an environment where everyone is able to convey those ideas back and forth in order to brainstorm as a team. This allows your employees to come up with solutions that work better and it costs the company less money. The increase in morale that comes with team building also gives people that additional drive that is often required to help them do their best work and express their ideas in the best way possible.